Demure BIAB™

You asked for more sheer shades, we delivered. Meet Demure, our sheerest pink BIAB™ in our range, perfect for a barely-there, neutral nail look. This soft milky pink builder gel is the perfect choice for elegant sheer finish to any manicure. Developed in our best-selling Original BIAB™ formula, with built-in primer and base, for long-lasting natural nail overlays that last for up to 5 weeks.

  • The original Builder In A Bottle™ – if it’s not TGB, it’s not BIAB™.
  • Create strong, durable and long-lasting overlays or use as a protective shield to support natural nail growth.
  • Apply. Top. Go. — with our 5-in-1 formula: Primer, Base Coat, Strengthener, Builder and Colour.
  • Self-levelling consistency for smooth application which can be infilled or soaked off.
  • Long-lasting formulation with no chipping or lifting for up to 5 weeks.
  • Available in 60+ shades.
  • LED and UV curable. 100% gel system.

Colour Representation:
Every effort is made to ensure that all our product imagery is as accurate as possible. Due to colour/resolution settings on electronic devices, the colour representation may differ slightly from the physical product.

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